Table of Contents

About Validoo
Opportunities with Validoo
Services for Retailers
Who uses Validoo?
Get started with Validoo
335 712
products in the database
70 063
unique GTIN with images
2 487
customers in Sweden

About Validoo

You as a retailer, wholesaler, or e-retailer want to be sure that the trade item information and images you receive from your suppliers are updated and follow the GS1 standard for trade item information.

You can do this by becoming a Validoo customer. In our product database and image bank you’ll find hundreds of thousands of products and images from different industries gathered in a structured way according to GS1’s standard for trade item information.

Opportunities with Validoo

For you who are a recipient of product data

  • Receive information from Sweden’s largest database for products and images that comply with the GS1 standard.
  • Better planning of stocks and deliveries with validated information at the consumer, case and pallet level.
  • Get pre-information about products and images in assortment review and shelf planning.
  • Better sales and product data quality with quality-assured images and product data.
  • Get synchronized product data from other markets via global network of GDSN data pools.
  • Plan the store and optimize surfaces with information and images for planograms.
  • Work in a modern web-based interface that gives you an overview in the product catalog.

Services for Retailers and other recipients


Validoo Buyer

Validoo Buyer

Validoo Buyer is a subscription service where you receive suppliers’ trade item information and quality-assured images that comply with the global GS1 standard. As a recipient of the service, you get detailed information about products both before and after launch. You also have access to a media bank with product images linked to the trade item information – all in one user interface.

Complete and validated product data

In your user interface you have access to all trade item information registered at consumer, case and pallet level. The information you receive is auto-validated and the images are manually checked according to the global GS1 standard and guidelines for your industry.

Trade item information and images before launch

Receive product data and images by activating subscriptions to the suppliers you are interested in. When the supplier addresses you, you can access trade item information and images both before and after the product is launched.

Product data from foreign suppliers

Validoo serves as a data pool in the global network, Global Data Synchronization Network (GDSN®), giving all markets access to the same data in real time. This means that in addition to Swedish suppliers you can receive trade item information from foreign suppliers connected to GDSN.

More about Validoo Buyer

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Options for Validoo Buyer

As a complement to Validoo Buyer you can choose Validoo Buyer & Q-lab which gives you manually checked trade item information. You then get a third party who checks that the digital information you receive matches with the actual package. Quality-assured trade item information is used in connection with assortment revisions, for shelf and logistics planning and in the sales channels for consumers.

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Validoo MediaStore

Validoo Receiver

Validoo Receiver is a subscription service where you receive suppliers’ trade item information and quality-assured images that comply with the global GS1 standard. As a recipient of the service, you will receive information about products that have already been launched. You also have access to a media bank with product images linked to the trade item information – all in one user interface.

Validated product data

In your user interface you have access to all trade item information registered for their consumer items and up to the highest orderable level. The information you receive is auto-validated and the images are manually checked according to the global GS1 standard and guidelines for your industry.

Trade item information and images after launch

Receive product data and images by activating subscriptions to the suppliers you are interested in. You will automatically access available images and trade item information after the product is launched.

More about Validoo Receiver

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How many suppliers are using Validoo’s services?

There are about 2 500 suppliers currently using our services. New suppliers are signing up every day. In the customer list you can easily see if suppliers you are interested in are connected to Validoo.

arrow_forwardSee connected Suppliers

Use the contact form at the bottom of the page if you need our help with how to find and contact suppliers that are not connected to Validoo yet.


Get started with Validoo

The journey to a quality assured existence

  • First, make sure that there is a GS1 Company Prefix (number series) for your company. If you subscribe to GS1 Company Prefix you automatically have a localization number (GLN) to identify you as a buyer in Validoo.
  • Order a GS1 Company Prefix from GS1 Sweden if you do not already have it.
  • Use the form to contact us regarding the service you are interested in. We will help you get started and sign agreements.
  • When you have signed an agreement, get help from the Connection Guidelines to get started.

Frequently Asked Questions

question_answerSupport