Product images that simplify when ordering
Photography for Foodservice means that we photograph your product in a way that clarifies when ordering and selling, no matter what channel the product appears in (online, menu and display information, etc.). With sales enhancing product images specifically tailored to the industry’s needs, the contact with your product becomes as visually clear online as offline.
Here is where the product images for Foodservice is used
A person who orders goods online in restaurant- and catering businesses needs a clear image of a product before pressing the purchase-button. The customer needs to see the product clearly both in and out of its packaging.
In order for your product image to be displayed with the wholesaler or e-merchant, it needs to meet a range of quality requirements defined by the industry. Validoo’s photo studio can help you with this.
Read our photographers best tips on how to meet product image requirements.
Check out our photo gallery. Here you can view examples of product images for different target markets.
How product photography works
The photographers in our studio ensure that all technical image requirements technical image requirements and guidelines are met to enable you to sell or market the product (in restaurants, online etc.).
During photography, professional equipment and lighting are used to give the image perfect colour-balance. Once the photographer is done, the market and planogram images are handed over to an editor. Thereafter, the images are reviewed and quality assured before uploaded in Validoo. You accept the delivery and you are then ready to start selling you product.
You can of course use Validoo only for quality assurance, if you have chosen to work with another photo studio or editor.
From sample to finished image
The product is photographed in a studio by experienced photographers.
Product image is edited by professional editors.
Image is quality assured and uploaded in Validoo.
The product is photographed in two different ways
1.) The product in its packaging should illustrate the clearest packaging for the product. The purpose of the image is that the product should be easily identified at the time of ordering.
Area of use: A product image for online stores
2.) The product without its packaging should best show the product that is to be used in cooking. We make a “simple setup” that clarifies the product.
Area of use: A product image for marketing, which can also be used on web pages.
Photography of different packaging types
This is how we photograph different product- and packaging types for Foodservice
Examples of products in and out of the package
Place an order
- Make sure that the trade item information connected to the image is updated in Validoo.
- Select a sample that is in good condition.
- Follow our guide to choosing samples.
- Log in to Validoo and place the order or email the order to us if you don´t have an account.
- Submit your sample to the photo studio. The address is on the delivery note.
- Photographers and studio staff photograph and edit.
- Your photos are quality assured and uploaded in Validoo.
- You approve the images for publication in Validoo.
The price includes photography, quality assurance and upload in Validoo.
|Product photography Foodservice||1350 SEK||product|
|Quality assurance image||included|
|Upload in Validoo||included|